NedSense/NedGraphics (NYSE EuronextAmsterdam:NEDSE) Has Been Selected by Howard Elliott Collection

New York, July 2012

The Howard Elliott Collection Selects NedGraphics

NedGraphics, Inc. announced that Howard Elliott will use the NedGraphics CAD software suites for product development, virtual sampling and web content.

The Howard Elliott Collection (howardelliott.com) is one of the premiere manufacturers of decorative mirrors, accessories and occasional furniture to the Home Furnishings and Contract/Hospitality industries.  In their meteoric rise, they are now shipping to nearly 4500 furniture, home furnishings and lighting retailers, along with many of the top contract companies who are servicing the hotel and building industries worldwide.

Attributing their success to innovated designs, a broad variety of styles and sizes, unique combinations of raw materials, competitive pricing and a world class sales organization, Howard Elliott was looking for a solution that would give them a competitive edge, cut costs and to increase sales through their various market channels.

Brian Berk, President at Howard Elliott recalls, “when we saw the NedGraphics mapping program apply digital designs to our product photographs,  and that they were of a quality high enough to show as an actual sample, it created numerous opportunities”.  “Within a very short period of time, we were showing virtual products on our website and that saves a tremendous amount of time and expense versus the way it had been done previously”.  Berk adds, “we have already trained one of our Media Managers and Product Development Managers how to use Easy Map and they are both loving the program because they are virtually sampling a bunch of fabrics without having to sew a stitch, so it’s working out and exceeding our expectations!”

“Leveraging advanced technology can quickly level any playing field”, remarked Geoffrey Taylor Senior VP of Sales and Marketing for NedGraphics. “By implementing virtual sampling and product development solutions, Howard Elliott has established themselves as one of the most forward thinking companies in the industry today.”

Based on the widely used Texture Mapping, Virtual Sampling, Printing, and Weaving platforms, NedGraphics software is utilized by today’s leading retailers, home fashions and apparel brands.

About NedSense enterprises n.v. and NedGraphics
NedGraphics is a wholly owned subsidiary of NedSense enterprises n.v. Through its subsidiary, NedSense has built up an impressive track record of developing and producing software solutions for the fashion and textile industry over a period of 30 years.

NedSense serves more than 3,500 customers through a global network of over 42 resellers and agents. Its 14 offices are ideally located in the leading textile, fashion and production centers of the world. To enhance and preserve its dominant market position NedGraphics continues to invest in its highly qualified staff, market research, and product development.

The corporate philosophy and professional approach of NedGraphics ensures a close working relationship with the finest designers and manufacturers by offering them solutions which are of the highest level of functionality. It enables its clients to improve their sales through minimizing “time to market”, optimizing product development flow and reducing sampling costs. Each software solution is offered in a fully integrated modular system to guarantee the current and future operational performance. NedSense is listed on NYSE Euronext Amsterdam [NEDSE]. More information on www.nedgraphics.com and www.nedsense.com